Website traffic and Social
Now if you scroll down the page there will be two other graphics: Website traffic and Social. See graphic below:
Under Website traffic you have the aggregated data for your website. The data is divided into Unique visitors, Page views, Average visits duration, and Bounce rate:
- Unique visitors is the number of visitors (counted only once) your website has over the course of a specified time period.
- Page view is what counts in your reports every time a visitor views a page on your website.
- Average Visit Duration is the average time of a visitor's session on your website. A session is a single visit. The session or visit ends after a specified amount of inactivity time (by default this time is 30 minutes), at the end of the day (midnight), or if a visitor arrives via one campaign, leaves, and then comes back via a different campaign.
- Bounce rate is the percentage of single page visits (or web sessions). It is the number of visits in which a person leaves your website from the landing page without browsing any further.
It’s also possible to get the aggregated data downloaded by clicking access full analytics link (for ease, the graphic location is shown in the graphic below).
Under Social you can find the aggregated data about your post popularity in social networks such as Facebook, Twitter and LinkedIn, correspondingly.